About us

Our Story

Musa is your one place to discover, shop and connect with the independent fashion world.

We scored the globe for the most unique labels and today MUSA is the home of more than 150 independent brands from all corners of the world. Australia to Bulgaria, Canada to India, each of them with their individual mission to make impact in their communities or for our Planet through fashion expression.

And we keep scouting the world´s most interesting brands and boutiques and bring them to You!

But with a twist!

Discover and shop unique indie fashion based on your location!

Mission Statement

As a fashion discovery platform, we felt like our prime responsibility is to create a space that creates value for both brands and customers.

We wanted to create a global fashion tech platform that connects inspiring creators with inspired shoppers in a more personal way as they were in-store together. 

Every purchase you make goes the the brands and designers! Then they ship you your unique fashion finds, all packed and wrapped by the people behind the brand.

We are on a mission to be fashion indies´ best friend and your n.1 inspiration. We want to create a special relationship between you and your independents.

We believe that only then we can provide value to both you and your favorite fashion independents.

For the love of fashion and technology

We understand that it is hard to navigate the online fashion world. So we make it easy. 

We bring you closer to the world of independent fashion with the latest fashion tech. 

Musa blurrs the lines between fashion discovery, technology and connection. Musa is not only a place to shop fashion, but to find your musa. It is a place to inspire and be inspired. It is a creative, innovative and culturally diverse space that changes the face of fashion.


Search 1000’s of products from 100’s of fashion independents.


Follow your favorite brands, their social media channels and their journey.


Chat with brands. Share with your family and friends what you have discovered.


Find products locally. Compare them. Save for later by adding to one of your inspiration lists.

and remember

BUY LESS. Ask yourself what you need and what you want. Try to prioritize accordingly.

CHOOSE WELL. This is our worry! We find the brands that offer exactly what you need and align with your values.

MAKE IT LAST. This is what our brands take care of! Our brands make a lasting impact not only in our wardrobes, but also in our lives and communities.

“Buy less. Choose well. Make it last.”

Vivienne Westwood